Picto thématique

Rule n° 116 - Each audio and video content is accompanied by a text transcription.

Videos and sounds contain text that is not perceptible to the blind, deaf or search engines. This best practice promotes making these contents readable and indexed.

#Images and media #Editorial #SEO

Goal

  • Give users, unable to perceive the proposed sound or image, access to a text
  • transcription as an alternative.
  • Give users, unable to hear the sound, access to the information contained in the
  • video.
  • Enable bots to exploit the information, in order to improve its indexing and
  • referencing, or to translate it using online language tools.

Implementation

Accompany each audio or video content with a transcription:

  • Either complete (containing the words and a description of the sounds and visual elements necessary for understanding);
  • Or an overview (but reflecting all of the information).
  • _ x000D_

The transcription can:

    _
  • x000D_ Appear on the page where the video or audio content is found;
  • Or be immediately accessible by a link on the page where the video content is located or audio.

Control

Identify each page containing multimedia content and, next to each audio or video content, ensure the presence of a transcription or a link giving immediate access to it.

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