- Allow users to immediately identify the relevant link.
- Make links that were specially created for a specific audience understandable.
Write the links and the text alternatives of the relevant link images in the language of each target page. For example, write "English version" for a link to an English version of the page currently written in French.
In the case of an internationalised website:
- Check that each link which leads to another version of the page or of the website in a different language, is written in the target language.