- Allow users to quickly understand the meaning of an acronym.
- Enable bots to exploit the content (in order to establish an index of abbreviations).
- Foster referencing of the content.
- Improve the accessibility of content for people with disabilities.
At least when an initialism, acronym or abbreviation appears on the page for the first time, make sure to use at least one of the methods below:
- Explain its meaning within the text, for example: “A DTD (document type declaration)”.
- Tag with the HTML element
abbrand fill in the
titleattribute to indicate its meaning.
The best practice only requires this for the first occurrence in the page: it is optional for subsequent ones.
On each page inspected, visually identify each initialism, abbreviation or acronym present on the page, then for its first occurrence on the page, check that there is at least:
- its meaning immediately given in context, for example in parentheses. '
- a link on the acronym giving access to its meaning, for example in a glossary.
- or the
abbrelement with a
titleattribute explaining its meaning.
Overview and background
The 240 Opquast rules are defined and agreed upon by an extensive community of web professionals and academics. These web quality assurance guidance rules started as a list of best practices 20 years ago. They have since been revised every five years and have been tried and tested via millions of web interactions by Opquast community’s customers, including the leading CMS communities which have developed plugins for WordPress, Drupal and Prestashop. The most recent version, v4, was established in 2020.
Each rule has individual technical sheets and the rules can be searched by project phase or various topics: e-commerce, data-privacy, internationalization, security, code, etc, or by themes: accessibility, SEO, mobile, privacy, and ecodesign. The complete checklist is available on a creative commons license BY-SA.
To learn more about the Opquast approach, read this article published at Smashing Magazine
Broad application and benefits
The rules should be applied to your projects from the design phase through to post-implementation , and they should be understood by all professionals with web and customer experience (CX) responsibilities: from strategy to operations, marketers to project managers, and editorial to technical staff. The benefits of using this ruleset are numerous, including improving customer satisfaction, web performance, and e-commerce, and expanding your client base, while also decreasing your errors and costs.
Discover Opquast training and certification
The objective of these rules and the Opquast community mission is ‘making the web better’ for your customers and for everyone! Opquast rules cover the key major areas of risk that can negatively affect website users such as privacy, ecodesign, accessibility and security.
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