Goal
- Give users an immediate view of the nature of the website and the content it offers.
- Avoid needless searching.
- Improve the way content is taken into account by search engines and indexing tools.
Implementation
Provide information on the home page - a sentence, content - summarising the content and services offered on the site.
Control
On the home page:
- Check that there is information - a phrase or content - summarising the content and services offered on the site.
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