Goal
- Save users from any interruption in their navigation, landing on dead-end pages, or being forced to use their browser’s Back button.
Implementation
The 404 error page returns either dynamically or statically to main website navigation.
Control
For each website checked:
- Modify the URL address to obtain a 404 error page, for example, by adding a series of three or four random characters at the end of the address such as: https://www.exemple.com/dbvdjb.
- Confirm that the page returned contains the elements of the main navigation menu.
Business application and benefits
The rules should be applied to your projects from the design phase through to post-implementation , and they should be understood by all professionals with web and customer experience (CX) responsibilities: from strategy to operations, marketers to project managers, and editorial to technical staff. The benefits of using this ruleset are numerous, including improving customer satisfaction, web performance, and e-commerce, and expanding your client base, while also decreasing your errors and costs.
The objective of these rules and the Opquast community mission is ‘making the web better’ for your customers and for everyone! Opquast rules cover the key major areas of risk that can negatively affect website users such as privacy, ecodesign, accessibility and security.
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