Picto thématique

Rule n° 39 - The period of validity and conditions of special offers and promotions are indicated.

When there is an offer to be taken advantage of, the user must know the conditions under which he can benefit.

#e-commerce #Conception #Editoral

Goal

  • Allow users to identify the period during which they can enjoy special offers.

Implementation

Show on the website information about the duration and conditions of special offers and promotions.

Control

On the product pages, the home page, the legal notices page, the help page, or in the pages for terms and conditions and the terms of service:

  • Check that there is information relating to the duration and conditions of the special offers and promotions offered.

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Business application and benefits

The rules should be applied to your projects from the design phase through to post-implementation , and they should be understood by all professionals with web and customer experience (CX) responsibilities: from strategy to operations, marketers to project managers, and editorial to technical staff. The benefits of using this ruleset are numerous, including improving customer satisfaction, web performance, and e-commerce, and expanding your client base, while also decreasing your errors and costs.

Multidisciplinary verticles - accessiiblity, SEO, e-commerce, ecodesign etc..- starting from the foundational Opquast base.

The objective of these rules and the Opquast community mission is ‘making the web better’ for your customers and for everyone! Opquast rules cover the key major areas of risk that can negatively affect website users such as privacy, ecodesign, accessibility and security.

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