Goal

• Improve the visual identification of the site and its pages.
• Facilitate identification in the browser and the favorites or bookmarks.
• Enable all browsers to display, call and, potentially, memorize the favicon.

Implementation

Depending on the format chosen for the icon and its position, use a link of type:

• <link rel="icon" type="image/png" href="/img/favicon.png"/> (png format, but also jpg, gif, etc.);
• <link rel="shortcut icon" type="image/x-icon" href="/img/favicon.ico" /> (Microsoft ico format only recognised by Internet Explorer).

Control

In the source code of each page checked:

• With the help of a web development tool or a code inspector, check that thelink rel element is in the head page header;
• Check that the syntax is of the form:

<link rel="icon" type="image/png" href="/img/favicon.png"/> for png format, also jpg, gif, etc.;

ou <link rel="shortcut icon" type="image/x-icon" href="/img/favicon.ico" /> for the Microsoft ico format.

By Opquast - Read the license

Business application and benefits

The rules should be applied to your projects from the design phase through to post-implementation , and they should be understood by all professionals with web and customer experience (CX) responsibilities: from strategy to operations, marketers to project managers, and editorial to technical staff. The benefits of using this ruleset are numerous, including improving customer satisfaction, web performance, and e-commerce, and expanding your client base, while also decreasing your errors and costs.

The objective of these rules and the Opquast community mission is ‘making the web better’ for your customers and for everyone! Opquast rules cover the key major areas of risk that can negatively affect website users such as privacy, ecodesign, accessibility and security.

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